Champify vs ZoomInfo

ZoomInfo is the market leader for CRM enrichment - but isn't effective for tracking  job changes at scale or operationalizing across your organization. This page reviews the  workflow, data quality, and features needed to engage your alumni customers at scale.


Job change data should be centralized in your CRM, not tied to an individual's login.


Manual workflows are inconsistent and not scalable - spend your time engaging with prospects, not wrangling data.


ZoomInfo has a large database, but due to infrequent updates (3+ months) and reliance on email signatures as primary data source, their job change alerts are unreliable.

ZoomInfo misses 50% of job changes


Spend time on PG, not wrangling data



Set specific criteria for who to track
Automatically track new contacts that meet criteria
Data Refresh frequency
6+ Months
Automatically flag outdated contacts
Automatically create contacts for new employment
Find email for new employment
Link new and previous records
Alert account owners
Automatically place leads into cadence

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